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Real-time data beats AI: why most agencies' problem starts with the data, not the tools

Agencies are spending serious money on AI tools that promise better decisions, while the data feeding those decisions is a week old and split across four systems that don't talk to each other. If you're an Operations Director at a creative agency, you've probably been asked to evaluate AI tools in the last twelve months with the goal of making your agency run smarter, faster or more profitably. 

June 04, 2026 • News

Wear It Pink!

On the 30th October, we have participated in the Wear It Pink! challenge to go towards research of breast cancer. Together, we managed to raise the amount of £315 to help the Breast Cancer Now charity.

November 12, 2020 • News

Meet the team: Lisa Cameron, Head of Implementations & Projects

Lisa joined us back in 2017 and since then has been overseeing projects for international clients including new implementations and bespoke developments. Lisa owns a beautiful Spanish horse called Gitano and a French Bulldog called Nellie. In her spare time she can be seen riding or walking across the Kent Countryside with one or both of them!

October 28, 2020 •

Email Alerts: The right information to the right people at the right time

Keep on top of what’s going on in your business with system generated alerts and emails. Provide feedback, analysis and reminders. Highlight workflow updates and approval requirements. Receive Email Alerts for any changes in your data as they are updated. Reflect your own branding and personalised message.

October 21, 2020 • News

Richard Williams on using change as an impetus for growth

“Change, whether it is forced upon you or you bring it about yourself, is often what creates the significant milestones in a business.” For Richard Williams, Founding Partner of Design Bridge and then Williams Murray Hamm, change in all forms has been the impetus to take a different, challenging and successful path through life.  

October 08, 2020 • Case News

NEW: Automated Journal Feature

With the introduction of our Making Tax Digital platform in Paprika, submitting your VAT figures to HMRC has never been easier!

October 01, 2020 • News

Interview with Jon Kelly, Managing Director at Meet & Potato

Age-old fatherly advice and technology enabled live events and communications specialists, Meet and Potato to not only cope with the pandemic, but to rethink their long-term strategy. As the threat of lockdown grew, Managing Director Jon Kelly began to put into place a plan that had its roots in the wise words of his father.

September 24, 2020 • Case News